Built On Tradition
From an embroidery studio in the 1970s to a design company serving customers around the world, Shuler Studio has always been rooted in timeless design, meaningful details, and the art of personalization.
It Began With an Embroidery Machine
Long before monograms appeared on everything from wedding invitations to front doors, my mother owned an embroidery business in the 1970s.
Her embroidery machine was nearly the size of a kitchen island, and she used it to create beautiful, classic monograms for families throughout our community. She monogrammed almost everything we owned—sweaters, laundry bags, telephone book covers and, yes, even my socks.
I grew up watching her transform simple letters into something deeply personal. That appreciation for thoughtful design, craftsmanship and tradition became the foundation for everything Shuler Studio would later become.
The details are not the details. They make the design.
From the Classroom to the Design Studio
Years later, after raising two wonderful children and teaching high school math, I found myself drawn back to the beautiful letters I had loved as a child.
In 2015, I began studying vintage typefaces and historic monograms, exploring how their timeless character could be reimagined for modern life. I wanted to create designs that felt classic but never ordinary—designs that could reflect the personality of a person, family, wedding or business.
Shuler Studio officially launched in 2016, bringing that vision to life through digital monograms, fonts and decorative artwork.
Her embroidery machine was nearly the size of a kitchen island, and she used it to create beautiful, classic monograms for families throughout our community. She monogrammed almost everything we owned—sweaters, laundry bags, telephone book covers and, yes, even my socks.
I grew up watching her transform simple letters into something deeply personal. That appreciation for thoughtful design, craftsmanship and tradition became the foundation for everything Shuler Studio would later become.
WHAT WE CREATE
Designed to Become Part of Your Story
Today, our designs appear on wedding invitations, dance floors, linens, gifts, storefronts and countless other meaningful details. Nothing brings us more joy than seeing someone take a Shuler Studio design and make it part of their own life.
Timeless Monograms
Distinctive designs for weddings, homes, gifts, businesses and everyday life.
Beautiful Lettering
Print, embroidery and SVG fonts created to make personalization feel effortless.
Custom Design
Thoughtfully created monograms that reflect your personal style, event or brand.
Still a Family Story
Three years after Shuler Studio launched, I had the joy of welcoming my daughter, Carolyn, into the business.
Together, we continue creating letters, monograms and designs that honor the timeless traditions we love while giving our customers fresh and beautiful ways to personalize the moments that matter most.
Meet The team
The Faces Behind Shuler Studio
From customer support to custom designs, we're a team of creative minds dedicated to making every experience personal, thoughtful, and beautifully crafted.
Quality Materials
Owner, CEO
Carolyn Bettin
Email & Website Manager
Lacey Skinner
Chief Operations Officer
Hannah Larsen
Chief Marketing Officer
A Legacy We Carry Forward
Shuler Studio has always been about more than beautiful letters. It is about family, creativity and the joy of making something meaningful.
What began with my mother’s embroidery business in the 1970s has grown into a team of people who care deeply about timeless design, thoughtful details and helping our customers create something that feels personal.
My mother passed away in 2016, the same year Shuler Studio officially began. Although she never had the opportunity to see what the business would become, her creativity and love of monograms are still part of everything we do.
Today, our team carries that legacy forward together—creating, laughing and continuing the story one design at a time.
She would have monogrammed every last one of them—even the socks.
